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ZIRA Nominated for TM Forum Digital World Award

ZIRA’s Omnichannel solution recognized for enabling improved customer centricity

ZIRA, a leading vendor of BSS software and solutions, is pleased to announce they have been nominated for a TM Forum Digital World Award. ZIRA’s Omnichannel solution is being recognized for an outstanding contribution to enabling improved customer centricity. The TM Forum Digital World Awards recognize organizations making innovative breakthroughs in the use of digital technology to improve business agility, customer centricity and people’s lives and their environment.

Since 2007, TM Forum’s Awards have recognized the world’s leading companies for their innovative achievements and significant contributions spanning business and IT transformation, customer centricity and product and services innovation.

“Congratulations to TM Forum’s Digital World Award nominees,” said Nik Willetts, deputy CEO at TM Forum. “TM Forum is based on the work and success of its members, and we are thrilled to see such high caliber results achieved by these global innovators. It’s clear that these companies will continue to pave the way forward for us as the digital industry evolves.”

ZIRA has been innovating BSS solutions for 20 years and actively involved with TM Forum since 2000 contributing towards standardization in the industry. ZIRA’s Omnichannel solution, based on TMF standards, enables telecom operators to transform themselves to become customer centric and implement a seamless customer experience across all channels. To enable excellent customer service as a keystone of their service delivery, this supports operator’s transformation programs by helping them introduce new service offerings to customers and support sales and order handling with a simplified and consolidated process.

“We are pleased that ZIRA has been recognized for our contributions to digital business and the telecom industry by the prestigious global industry association, TM Forum”, says Lejla Pljevljak-Rašidagić, VP Product Management at ZIRA. “Omnichannel represents an important aspect in the telecom industry and we will continue to respond to challenges brought by innovations.”

About TM Forum

TM Forum is a non-profit global industry association which helps its members transform and succeed in the digital economy. The collective experience and interests of our member community, comprised of tens-of-thousands of professionals within 900+ market-leading global enterprises, service providers and technology suppliers drives everything we do, from thought-provoking research and publications, to practical guidance, collaboration programs, tools and best practices, hands-on events, and training for business and IT leaders.

Through three key programs – Agile Business and IT, Open Digital, and Customer Centricity – we provide a unique platform for our members to connect and collaborate with individuals and groups from around the world to solve key challenges and rapidly innovate to deliver new services, improve business agility, partner for success, reduce cost and risk, and enhance customer value and loyalty. To learn more about the Forum and join our digital journey as a valued member and collaborator, please visit

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About ZIRA

ZIRA is a leading vendor of award-winning Revenue Management, Order Management, Product Catalog and Customer Partner Management covering full lead to cash process for retail and wholesale business in telecom industry. ZIRA is committed to maximizing customers’ value by continuously evolving its business portfolio for both B2C and B2B offerings, protecting legacy investments, and reducing the risk and cost of implementation. For over 25 years ZIRA is well known for its customers’ trust, a commitment to exceptionally short implementation time through an innovative approach to software delivery lifecycle, and the increase of overall operational efficiency. Working with 50+ Telecom operators and digital service providers across 30+ countries, having offices in The Netherlands, Dubai UAE, Croatia, Bosnia & Herzegovina, Turkey, and USA.

Media Contact

Ismar Omanović – ZIRA

+387 33 296 556


Amsterdam, Netherlands 
Zagreb, Croatia
Sarajevo, Bosnia & Herzegovina

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